We love INSTAGRAM! I have 4 accounts, Sara has 5, Hope has 3, as far as I know, Yumiko has 8.

What is the difference between each account? I’m not sure. Just by making new profile, I am the creator freely fabricate identities of person who named ‘yifan’ you may or may not know in real life, to any identity I wanna use to impress you.

Yifan can be an ambitious photographer with strong interest for arts , she also can be a regular ‘trying to be good’ student whom you won’t even notice on campus , or SNS addict who posts 10 stories a day try to record every moment of life .  It’s not about whom ‘yifan’ really is, what ‘yifan’ is capable of, but simply through this cyber identity, this is the ‘yifan’, ‘yifan’ let you see.

Cyber identity is not something that is trapped inside a screen, it has already replaced our ‘existing impression’ that is living in other people’s memory. The image of‘You’ have been blurred, destructed, regenerated, in its place is the identity we put on intentionally.

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​＜Replacement> is the work talked about how cyber world replaced our real identity, by telling another story.

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